OMG! Decadent Donuts has proven that dietary restrictions need not limit culinary excellence. The company, known for its allergen-free and vegan offerings, took home multiple awards at the Baking Association of Australia’s Excellence in Baking Awards, competing successfully against traditional donuts in blind tastings.
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The star of the show was OMG!’s “Spicy Ranga,” which claimed the gold medal in the Best Gourmet Donut category. This aromatic creation boasts a complex flavour profile, featuring a blend of ginger, cardamom, cinnamon, cloves, nutmeg, and black pepper.
OMG! didn’t stop there, securing two silver medals: one for their “Dusty Queen” in the Best Gourmet Donut category, and another for “OMG! Cinnamon” as the Best Cinnamon Donut. Rounding out their impressive haul was a bronze medal for the “Coffee Coffee Yum Yum,” which incorporates roasted coffee into its gourmet recipe.
What sets OMG! Decadent Donuts apart is their commitment to inclusivity in the world of sweet treats. All of their award-winning donuts are free from gluten, dairy, egg, wheat, yeast, nuts, and sulphites. This achievement is particularly noteworthy as their creations triumphed over conventional donuts in blind tastings, demonstrating that flavour need not be sacrificed for dietary considerations.
The company’s dedication to catering to various dietary needs is further underscored by their certifications from Vegan Australia and accreditation from Coeliac Australia. These endorsements provide assurance to consumers with specific dietary requirements.
From humble beginnings as a stall at farmers markets, with a first office based in Hamilton, OMG! Decadent Donuts has experienced remarkable growth. The company now boasts over 60 locations across Australia and has even expanded into the New Zealand market.
OMG! Decadent Donuts’ success story is a testament to the growing demand for inclusive food options and the potential for innovation in traditional baked goods. By focusing on natural ingredients and eliminating common allergens, they’ve not only carved out a niche for themselves but have also challenged industry standards, proving that dietary restrictions need not be a barrier to indulgence or culinary recognition.
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As the company continues to expand, their recent accolades at the Excellence in Baking Awards may well be just the beginning of a revolution in the world of donuts and baked goods.
Published 18-July-2024